Our Purpose
Sustainable production works
Our purpose is to positively shape the way creative production happens. From page, to shoot, to screen. The way we all make things, matters.We partner with production companies, agencies, talent and brands to support better decisions at every stage, from early creative through to delivery.
Because what’s chosen in a brief or script will environmentally impact a plan, a shoot, a campaign and a company culture.We believe real progress happens when knowledge is shared.
A shift in mindset here, a smarter choice there. Crew to crew, team to team, our aim is to create a ripple effect of shared expertise and good practice that will help shift how the creative production industry thinks and works, for the benefit of us all.
Planet people purpose
Darren Lamb
Impact Producer
I’m a consultant for creative production and business operations teams who want to frame and reduce environmental impact through more considered ways of working.With over 20 years in film content and TV,
I bring purpose-led operational know-how to reduce business emissions and strengthen planet-positive impact.I’m an 'On Purpose' Fellow and a workplace mental health first aider. Outside of work, you’ll find me gardening, running, reading real books, parenting twins and exploring Hartswood.
Project strategy & planning
Plan projects
Plan for what matters before you shoot. Map out a more considered approach to production, reducing environmental impact from day one.• Low-impact production planning & management• Sustainable script review & carbon budgeting• Emissions calculations, data gathering & mitigation• Green shoot co-ordination and crew booking
Bids, Briefs & Tenders
Think impact
Bring impact thinking into your next creative pitch or procurement process. Build knowledge, clarity and low-impact practices into your operations, creative and supplier choices.• Tender management & contracting• Carbon KPI, brief & pitch writing• Sustainable supplier search, selection and management
Story & Brand Alignment
Making work
Connect your message to what matters, without inadvertently drifting into greenwash.• Greenwash storytelling guidance• Brand tone & values alignment• Environmental and social impact advisory
Responsible Reporting
More authentically
Whether you're reporting to a client, a commissioner or your own team, we will make the numbers clear and support you to continuously improve.• BAFTA Albert & AdGreen data collection reporting• Emissions and impact summaries for stakeholders• Impact report design, writing and video creation
Frameworks & Tools
Best practise
Reviews to help you embed more sustainable progress into your organisation. From practical action templates, checklists and trackers to policies, circular economy training and systems change workshops.• Departmental and company sustainable action reports• Scope 1, 2 and 3 data collection and regeneration partnerships• Customised action plans, project templates, team and stakeholder communications, plus bespoke low carbon website design and delivery.
PEOPLE & CULTURE
Change culture
Creating a more aware, knowledgable and responsible team culture.• Building volunteering and pro-bono opportunities, plus mental health and purpose driven CSR programmes• Not For Profit, environmental and social impact partnerships set-up.• Training, workshops, guest speaker and event panels to spark ideas, share knowledge and build confidence• B-Corp journey guidance and specialised support.
Thank you
With grateful thanks to the following for their role in my ongoing development and work.Adgreen, Albert BAFTA, Artem Kniaz, B Collective, B Lab UK, Big Circus Media, Bridgewater & Taunton College, Business Declares, City Harvest, Clean Creatives, Climate Clarity, Climate Fresk, Climate Impact Partners, Cotswold Fayre, Critical Productions, Forster, Green Spark, Long Live King, Madam Films, Media Trust, Natural History Museum London, Nice & Serious, On Purpose London, People-Planet-Pint, Planet Positive Production, Purpose Disruptors, Satarla, Tinderflint, Treeapp and the University of Cambridge – Institute of Sustainable Marketing.
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